Scoop is regularly regarded as a one-stop shop for recognized (Diane Von Furstenberg) and trendy designers (Alice + Olivia). Co-founder Stefani Greenfield has gone on to create her owns line for HSN, and she’s now a sought-after fashion commentator for television. In a few words: she knows what she’s talking about. So it’s no surprise that the concept store has done so well in Highland Park Village, a place where fashion and luxury go hand-in-hand. Racks of clothing are color-coded, so designers hang next to each other by tone rather than style, making it super simple to pull together an outfit. One back wall is covered with every piece of Free City sweats you could possibly hope for, while another holds private-label Scoop NYC shoes that give more expensive name brands some stiff competition.
- May 19, 2013 Vintage Chanel Trunk Show at Scoop NYC