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Mizzen+Main

Elizabeth Lavin

Mizzen+Main

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You may have spotted Mizzen+Main’s sharp, moisture-wicking shirts in one of J.J. Watt’s Instagram posts or while watching Mark Cuban play judge on Shark Tank. Founded by SMU grad Kevin Lavelle, the American-made performance menswear brand has a natural affinity for the sports world, given the jersey-like nature of its wrinkle-resistant, sweat-absorbing material.

Mizzen+Main shirts are currently sold at nearly 700 retailers nationwide, but the West Village store is the company’s first retail venue. In the loungelike setup, shoppers are served complimentary drinks as they peruse the pocket square wall.

Let this shop know you found them on D Magazine’s Online Directories.